I've spent 12+ years building on the web — starting in WordPress, specializing in Shopify for the last 6+ years, and focused on SEO for the last 3. I share what I learn on YouTube to an audience of 12,000+ store owners and marketers.
Now I'm focused on AI: building solutions that help ecommerce businesses grow and automate, and specifically helping stores get discovered inside ChatGPT, Perplexity, Gemini, and Google AI Overviews — not just ranked on Google.
Everything I recommend is grounded in real data — traffic, conversions, and now, AI citation patterns — not trends or guesswork.
Custom themes, plugin work, and full-site builds — the foundation everything else was built on.
Store builds, theme development, and technical SEO specifically for ecommerce brands.
Data-driven organic growth — keyword strategy, technical audits, content that actually ranks.
Helping stores get discovered by ChatGPT, Perplexity, and Google AI — plus building AI-powered automation for ecommerce operations.