How to Hide Prices of Products in a Collection - eCommerce Thesis

How to Hide Prices of Products in a Collection

Introduction

Do you want to hide product prices in a collection on your online store? Many merchants prefer not to show prices publicly for strategic reasons. Whether you run a wholesale shop, a B2B store, or sell custom products, hiding prices can help you generate more leads and inquiries.


Why Hide Product Prices in a Collection?

Sometimes, showing prices upfront isn’t the best choice. Here are common reasons:

  • Wholesale/B2B Stores – Encourage buyers to contact you for bulk pricing.
  • Exclusive Memberships – Show prices only to logged-in customers.
  • Custom Quote Products – Flexible pricing for services or furniture.
  • Pre-Launch Teasers – Build excitement before revealing prices.

🔹 Benefits:
✔ Better lead generation
✔ Increased customer inquiries
✔ More control over pricing strategy


How to Hide Prices in a Collection (3 Methods)

Method 1: Shopify (Using Code or Apps)

  1. Go to Shopify Admin → Themes → Edit Code.
  2. Locate the product price snippet (usually product-price.liquid).
  3. Add this CSS to hide prices:
.price { display: none; }
  1. Replace with a “Contact for Price” button if needed.

📹 Video Tutorial: How to Hide Prices in Shopify

Method 2: WooCommerce (Plugin or Custom CSS)

  • Install the WooCommerce Catalog Visibility Options plugin.
  • Enable “Hide Prices” in the settings.
  • Or use custom CSS:
.woocommerce-Price-amount { display: none; }

📹 Watch: How to Hide Prices in WooCommerce (Video)


Method 3: BigCommerce & Other Platforms

  • BigCommerce – Use Price Lists or edit the theme template.
  • Custom Solutions – Apply JavaScript or conditional pricing rules.

Pro Tips for Hidden Pricing

✅ Replace prices with “Call for Pricing” or “Login to View” buttons.
✅ Use membership plugins (like MemberPress for WordPress) for exclusive access.
✅ Always test on both mobile & desktop for a smooth user experience.


Final Thoughts

Hiding product prices in a collection gives you more control over your pricing strategy and customer interactions. Whether you use Shopify, WooCommerce, or BigCommerce, these methods will help you create a cleaner, more engaging shopping experience.